Media analysis, planning, counsel and engagement; organizational branding; reputation building
A multilateral organization has strong information holdings that need to be made known to stakeholders and public. With the many development projects in Indonesia, the organization representative aimed to raise awareness to the public while maintaining a good relationship with Indonesia.
Prasa Komunikasi performed media analysis to map out the organization multi sectors activities (trade and economic cooperation, education, foreign and international affairs, health and forestry). We then created an effective media engagement to increase the project visibilities.
The project developments received huge coverage from the media and positive feedbacks from the public.